Wednesday, February 3, 2010

Trinkets Cereal: Feed Your Imagination

Hey all,

Trinkets: Sketch
(Initial Idea - Sketch)

I started this project with a quick sketch of my diorama layout.

Trinkets Comp
(Digital Comp)

I then created a digital comp in Photoshop. When I started working with colours and textures, I was able to refine the look.

When it came to building this project I used cardboard, acrylics, dried moss and pebbles. I chose to work with a medium I have no experience in, because I feel school projects are my best opportunity to experiment.

Trinkets Character
(cartoon character)

My cartoon character I had designed for this cereal box was a fox, so I decided to use a fox figurine which (I think) targets a more mature audience. After completing the diorama, I photographed it with a Canon 5D Mark II, with a 24mm Tilt Shift lens @ f/ 3.5, .60sec. With the 24mm lens at f/ 3.5, I was able to give the image a deceiving element of depth. I attempted to target young adults who have a keen interest in alternative/ experimental design.

Trinkets Print Ad

Thanks for checking out my work, feedback is much appreciated.


  1. Adam this looks fabulous! Looks like a fair bit of effort went into creating the cardboard set up as well. I really like it.

  2. That's so good, reminds me of those I Spy hidden picture books..

  3. I envy your craftiness, the last time i tried to build some four houses burned down. Looks badass hombre.

  4. It reminds me a little of Peewee's Playhouse. You guys are probably too young to even know about that though... anyway - very impressive, Adam. Great job - and I really enjoyed reading about your process. :^)